Sheffield Wednesday ranked third worst league club in England for fan engagement

Written by Michael Jones

Sheffield Wednesday have been ranked 89 out of 91 for the worst clubs at engaging with their fans in a recent survey.

Think Fan Engagement, a company founded 20 years ago by Kevin Rye, collated the results for the 2019/20 campaign.

Measuring every team who participated in the English Football League last season, the overall engagement was scored from three different metrics.

These were the dialogue, governance and transparency.

The results could not come at a more tenuous time with their game against Derby County this weekend being a relegation decider, where Wednesday must win at Pride Park to have any hopes of remaining in the Championship.

Finishing bottom in the survey out of all of the Championship clubs from the 2019/20 season, the Owls finished sixteenth in the table but suffered a twelve point deduction for breaching the rules surrounding the sale of their stadium, Hillsbrough, last year.

Following an independent review last November, the points were halved to six, yet this has still been costly being just three points adrift from safety with only a game remaining.

The results have provided an unsurprisingly negative response from supporters towards the ownership:

 

 

The results for next year are hardly looking promising, as in light of the pandemic some fans have still been waiting on a refund for their season ticket which they bought last August.

Despite all the home games at Hillsbrough completed, many fans have still not received a refund.

With relegation to League One looming, the uncertainty surrounding their ownership continues to linger causing mistrust within the fanbase.

Owned by Thai Businessman, Dejphon Chansiri, acquired 100% of the club in 2015 with the aim of achieving Premier League football two years later. Despite reaching the Championship play-off final in 2017, they have rarely looked like genuine promotion contenders since then.

 

 

Written by Michael Jones

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